Nike’s newest ad campaign quickly became a hit, thanks to a powerful pairing of Jalen Brunson and Natalia Bryant.

New York Knicks guard Jalen Brunson and Natalia Bryant, the eldest daughter of late Los Angeles Lakers legend Kobe Bryant, star in Nike's new commercial featuring the Kobe 3 Protro.

A key feature of the new Nike Kobe 3 Protro is diamond shapes on the upper and outsole in honor of Natalia, whose middle name is Diamanté.