Affiliate marketing enables AI visibility, creator monetization and privacy-resilient attribution as brands adapt to new ...

Affiliate marketers provide high-traffic advertising space on the Web to a range of organizations. It has risen in popularity along with advances in Web technologies, as marketers are able to attract ...

Learn how to build a resilient marketing strategy by combining different channels instead of relying on just one or two ...

As brands look for smarter ways to connect editorial credibility with measurable sales, demand for specialist affiliate ...

As brands evolve how they measure marketing impact, the search for more sophisticated performance and media strategies ...

Affiliate marketing is a form of performance-based marketing where individuals or businesses promote the products or services of companies. Ecommerce major Amazon is credited for popularising ...

Start with setting clear goals and KPIs, set a timeframe for their achievement. Think about the reward system: a certain percentage of sale or a flat rate per order, various rates for recurring lead ...

There isn’t one right way to do marketing. The more I’ve dabbled in marketing, the more I’ve realized it’s a bottomless pit of possibilities. I also noticed the value of affiliate marketing, something ...

Affiliate marketing has matured into one of the financial services industry's most effective digital marketing tools. When Bank Iowa in West Des Moines wanted to expand the reach of its deposit ...

As January comes to a close, many businesses are already reassessing the strategies they relied on in years past and ...

Nicky Senyard is CEO and Founder of Fintel Connect, an award-winning marketing analytics company built for the financial services space. People have been predicting the demise of affiliate marketing ...