The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

There's a lot of major anniversaries happening this year, including the celebration of Pepsi 125th year of being on this planet we call Earth. You may have already heard the news about Pepsi's plans ...

PepsiCo, the company behind everything from Doritos to Gatorade, just hit refresh on its entire identity, and it’s nothing like what you’d expect from the maker of one of the world’s most recognizable ...

In March, when Pepsi unveiled its logo and brand redesign, some focused on an interesting characteristic of the design: its familiarity. The logo returned the “Pepsi” word mark “back into the ...

(CNN) - Pepsi has unveiled a new logo, and some say it looks a bit familiar. Customers reportedly like Pepsi’s previous logo from the 1900s. So, the company said it went back to it. The new logo might ...

PURCHASE, N.Y. (WIVB) – It’s a new day for Pepsi. The world-famous soft drink brand has unveiled a new logo for the first time in 14 years. Featuring bolder print with the drink’s name at the center, ...