Apple finally put the App Store where the rest of the internet lives: the web. You can now scroll categories, search apps, ...

Apple has confirmed to Macworld that it acquired Chomp, a company that offers an app for searching the iOS App Store in clever ways. The Chomp app for iPhone searches App Store apps. Chomp says that ...

The holidays are around the corner, and Apple has included a holiday Easter egg in its Store app. Here's how you can find it ...

Apple is now enforcing a new setup for the App Store for all users, and it is centering on the appearance of search ads that will now see on the platform despite not using it to find different games ...

Apple today updated its Apple Store app for the iPhone and iPad, introducing a new icon that better matches the Liquid Glass ...

The Wall Street Journal claims Apple is giving its own apps preferential treatment in the iOS App Store search results. During a wide-ranging test of basic app search terms like “maps”, WSJ discovered ...

For years, we’ve been downloading our favorite iOS apps from the same App Store, but now, just days ahead of Apple’s highly anticipated WWCD store, we’re learning about some “major changes” to the app ...

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Apple is inviting developers to "reach customers before they search" using new advertising slots on the App Store. Developers have been able to advertise via the App Store search results since 2016, ...

Apple has officially rolled out search suggestions on the App Store, allowing users to discover apps with more granular controls. The search suggestions will appear when users perform a standard ...

Apple today announced it is expanding its offering of how developers can promote their apps on the App Store, helping developers expand their reach and making it easier to discover more of what the ...