What do Facebook hashtags mean for marketers? The short answer: Nothing, yet. That’s because they aren’t rolling out to all users for a while. Once they do, there will be substantial implications for ...

Are you #tagging your business’s posts on Facebook and clicking #hashtags the way you do (or are supposed to do) on Twitter? No? Neither is anyone else, it seems. The nascent feature, which rolled out ...

Whether you’re a social media newbie or a seasoned pro, hashtags can be a powerful tool for businesses looking to increase their online presence. Let’s start by defining hashtags. A hashtag is a word ...

The evolution of business-to-business (B2B) advertising has changed over the decades. Previously, businesses would spread the word about their services by sharing business cards, postcards, mail ...

The hashtag as a marketing vehicle came into its own during the Super Bowl. Half the ads included a hashtag reference and advertisers like Oreo, Tide and Volkswagen used the symbol for real-time ...

Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow you to add context to a post or indicate that it is part of a larger discussion. When you click on a ...

Facebook today began to block select hashtags that were being used to share misinformation related to the 2020 U.S. presidential election. Now, searches for the hashtags #sharpiegate are being blocked ...

Number sign. Pound sign. Octothorpe. A hash. Hashtag. #. What is it? What is its purpose? And most importantly: how can you use it to increase your press release’s visibility? The “hashtag” ...