British Airways (BA) has announced sweeping and controversial changes to its 'Executive Club' loyalty scheme for frequent flyers. The shake-up means you'll likely need to spend a lot more with BA from ...

British Airways is the largest full-service airline in the United Kingdom and flies to more destinations in the U.S. than any other European carrier. The airline's loyalty program is currently called ...

British Airways has revealed comprehensive changes to its loyalty programme, which will mean access to its top tiers will be aligned with high spending on the airline and its holiday operation. After ...

British Airways has today announced changes to its loyalty programme, introducing new ways to earn Tier Points to progress through the Tiers. The former British Airways Executive Club will become ...

Last week, British Airways unleashed fury in some quarters with poorly received changes to its loyalty program. Here are five key learnings for other airlines considering a similar course. In Britain, ...

“Another screwed-up idea from our ex-favourite airline,” writes HK of Guildford. “Already losing former loyal frequent flyers who choose to go elsewhere.” Neil Orpen notes the changes come into effect ...

After teasing back in December that its new The Club loyalty programme would see more benefits announced to help boost its members’ earning power, British Airways has made good on its word, revealing ...