A roundup of the latest and greatest saltwater lures that catch more fish inshore, offshore, trolling and jigging. The post ...

With forward-facing sonar (FFS) dominating so much of the bass-talk the past few years, the arrival of fall can be a satisfying return to “old-school” chunkin’ and windin’ among the extreme shallows ...

Catching bass on lures is potentially one of the most exciting styles of angling the UK has to offer, made even better when you're armed with the best lures. Arriving at the sea on a summer dawn ...

Fishing duo Cole & Jay unbox new 6th Sense fishing lures to try out.

My girlfriend -- who hadn't fished seriously until she met me -- recently asked me, "How do you know which lure to choose when you're fishing?" It was a good question. I've been fishing so long, I ...

The first of its kind Switchblade lure launches today, giving anglers the ability to switch it up and adapt the lure’s color in seconds, with no downtime and no retying. Allowing anglers more time in ...

With Christmas just around the corner, this guide has everything you need to support your favorite bass angler's fishing passion. From noisy topwaters to slick soft plastics (and everything in between ...