Created with agency Bailey Lauerman, “Impressive Innovation” demonstrates how the company brings precision and performance to wipers and beyond.

In an industry often defined by utilitarian needs and price-point competition, Bosch is taking a decidedly more “human”—or perhaps “robotic”—approach to its 2026 marketing strategy. With the launch of ...

Bosch has launched a campaign for its windscreen wiper blades. Created by ad agency, Bailey Lauerman, the ‘Night Vision has Evolved’ campaign, highlight the innovative features of Bosch wiper blades ...

This article was updated in January 2026 with new products and information. It's incredible the difference a good set of wiper blades can make. Without them, driving through a downpour is nearly ...

FRANKFURT, Germany -- German autoparts giant Robert Bosch will produce windshield wiper systems in South Korea in an effort to double Asian sales by 2020.

When it comes time to replace your wiper blades, you’re likely spoiled for choice. With so many different models to look for and technologies to consider, it’s easy to become overwhelmed. Fortunately, ...

We earn commissions from purchases you make using links in our articles. Learn more. Don't wait until it's freezing outside and snowing to replace your windshield wipers with a proper set of winter ...