It's hard to discount Coca-Cola's status as a cultural icon. Since its inception at an Atlanta, Georgia pharmacy in 1886, it has grown into one of the biggest soda brands on the planet. It even has ...

Both Coca-Cola and Pepsi can trace their origins back to the 1890s, and the two sodas seemed to be able to peacefully co-exist until nearly a century later. But in the 1980s, the companies began ...

It's been 40 years since Coke tried to rebrand itself with new formula to compete with Pepsi in April of 1985. Public pop-up taste-testings were a cultural phenomenon around the time, with many saying ...

In 2024, Coca Cola's AI ad campaign received similar backlash. Following a similar plot line of a character opening a Coca ...

PHILADELPHIA -- The date was April 23, 1985, and Coca-Cola was ready to share with the world its newest creation - one it hoped would be talked about for generations to come. Well, they got their wish ...

Coca-Cola's powerful brand, which is supported by a deep product portfolio and effective marketing, leads to proven pricing power. Given the company’s global presence, Coca-Cola has opportunities to ...