Coca-Cola views marketing investment as a “motor to drive the topline and bottom line”, CEO James Quincey told investors today (24 October). In the drinks’ giant quarter three 2023 results, which ...

The Coca-Cola Company KO leaned further into its diversified brand portfolio in first-quarter 2025, spotlighting growth across low and no-calorie offerings like Coca-Cola Zero Sugar, which was a ...

Coca-Cola says people are shelling out more money for its drinks, thanks to a mix of reinvigorated marketing and mini-cans and glass bottles that tend to cost more. To help boost weak sales growth, ...

Coca-Cola KO posted 6% organic sales growth in the first quarter on a 5% price mix increase. Adjusted operating margin widened 140 basis points to 33.8%. Why it matters: Despite a weaker macro ...

NEW YORK (AP) — Coca-Cola, under pressure as consumers shift away from sugary drinks, is unveiling a new campaign that for the first time unites its most well-known slate of drinks under a single ...

Large retailers often push for sharper promotions when prices rise. That can help keep traffic, but it also compresses ...

What started as a limited marketing push in Australia has slowly turned into one of Coca-Cola's signature yearly events, expanding to over 100 countries worldwide since 2011, according to the release.

The Coca-Cola Company’s KO Latin America business hit a soft patch in third-quarter 2025, with flat unit case volumes, despite solid brand execution. Growth in water, sports, coffee and tea categories ...

Since Coca-Cola Co. launched My Coke Rewards three years ago, the mobile program has emerged as one of the most popular consumer packaged goods sites in mobile marketing, according to Harte-Hanks?