The Morningstar US Consumer Cyclical Index was barely in the green during the fourth quarter, lagging the broader market’s rise. Across our coverage, roughly 45% of firms are in 4- or 5-star territory ...

The landscape of consumer behavior is shifting dramatically. Long gone is the time when the quality or price of a product or service alone influences the decision to purchase, subscribe or return.

US consumer confidence has experienced notable fluctuations, reflecting a range of broader economic challenges and shifting spending habits. One significant factor is inflation, which has led to ...