A new study published in the Journal of Applied Psychology suggests that generative artificial intelligence can boost ...

Generative artificial intelligence is all the rage these days. We're using it at work to guide our coding, writing and researching. We're conjuring AI videos and songs. We're enhancing old family ...

A new study reveals that LLMs are already outperforming the average human, but not the most creative among us.

People spend a lot of time thinking about how to be more creative. There are experts upon experts expounding on management strategies to “unleash creativity” in the workforce. We think of creativity ...

AI is automating the routine, but human creativity is becoming the defining currency of the age, innovation, meaning, and future work.

The findings, published in Scientific Reports, point to a major shift. Generative AI systems have now reached a level where they can outperform the average human on certain creativity measures. At the ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Opinions expressed by Entrepreneur contributors are their own. Today’s business leaders face an extremely uncertain road ahead. As businesses, including my own, chart a new path forward, they are ...

I recently wrote a post about how marketers will need to learn to rely less on judgment and intuition in the era of big data. It’s a controversial subject, especially since many marketers pride ...

What does it mean to be “creative” in engineering and construction? For an industry founded upon solving problems, creativity is a quality that may well be as fundamental to projects as the laws of ...

If you’re interested in staying healthy as you age – and living longer – you might want to add a different set of muscles to your workout routine: your creative ones. Continuing research suggests that ...

Generative artificial intelligence is all the rage these days. We’re using it at work to guide our coding, writing and researching. We’re conjuring AI videos and songs. We’re enhancing old family ...