This post is part 2 of a series. In my previous post, I wrote that, after being inspired by Rick Rubin’s book, The Creative Act: A Way of Being, I decided to find out what is going on in the human ...

Asher Lara founded Iconify Media on the vision that creativity can scale to virality through dedicated infrastructure while preserving authenticity. His early role as a content creator led to the ...

MISSOULA, Mont. — A team of researchers, including professors from the University of Montana and UM Western, have found thatOpenAI's GPT-4 scored in the top 1% on the Torrance Tests of Creative ...

A TTCT-inspired dataset was constructed to evaluate LLMs under varied prompts and role-play settings. GPT-4 served as the evaluator to score model outputs. In recent years, the realm of artificial ...

Creativity is a trait that AI critics say is likely to remain the preserve of humans for the foreseeable future. But a large-scale study finds that leading generative language models can now exceed ...

As DOOH evolves into a context-driven, intelligence-led medium, media owners explore how design thinking, cultural relevance ...

Modern CMOs must move beyond traditional roles to integrate data fluency, creative leadership and business strategy into a unified approach. Sarah, CMO of a growing fintech startup, sits in ...