Mobile app monetization firm YouAppi says app retargeting and reengagement campaigns can create a 70% improvement in the number of users coming back, particularly for ecommerce apps. That’s important ...

Small businesses can leverage ecommerce apps to compete with large retailers, tapping into new revenue streams and enhanced market presence. A clear, strategic ecommerce business plan and access to ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer’s 2025 State of eCommerce App Marketing report reveals a dramatic shift in global growth strategy: China-based eCommerce apps, now responsible for 85% of ...

About two-thirds of shoppers (65%) use mobile e-commerce apps to get deals and offers exclusive to the app, a study by reviews and ratings firm Clutch found. Other top reasons for using e-commerce ...

Drop Delivery, an all-in-one delivery technology suite for cannabis retail businesses, recently launched a new white-labeled consumer e-commerce web-based app product called Drop 2.0. “We looked at ...

For many years, ecommerce companies prioritized advertising on the web because it provided significant control over ad targeting, and it was relatively easy to place ads alongside content likely to ...

TikTok launched an app and services store for sellers using its new e-commerce platform, Shop. It's similar to app stores from other platforms like Amazon. The move signals TikTok's ambitions to run a ...

When it comes to online shopping, "mobile" is the leader in searching for products and visiting online shops but "desktop" is still the preferred option for completing the purchases. According to ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the marketing measurement and experience platform, today released the 2021 edition of its State of eCommerce App Marketing report, outlining key global ...

Customers are picky about their apps. U.S. consumers have an average of 20 apps on their phone (subscription required), but today's savvy consumers install and delete ...

Today, millions of Nigerians shop online every day, ordering everything from fashion and groceries to phones, furniture, ...