A few years back, pickup truck makers began to reimagine the potential of the humble tailgate. It’s now more than something to heave firewood over, or a place to relax before the ballgame, with Ford ...

Amee has been tied to the national automotive industry for over twenty years. Starting out as a photographer shooting for automakers, agencies, and various global magazines; with writing & digital ...

PALM SPRINGS, Calif. — After 100 years of making pickups, you might think there was no room for improvement to seemingly elementary components like the bed, trailer hitch, tailgate and rear bumper.

Let’s begin our exploration of the 2024 F-150 with its design. According to the Blue Oval, they’ve refreshed the front end to impart a “sophisticated, modern appearance.” This includes the ...

Is there a more fiercely competitive class of the automotive industry than pickup trucks? With the refreshed 2024 F-150, Ford becomes the last to join the newest truck battleground: tailgates. Not ...

"If it ain't broke, don't fix it," does not apply to the cutthroat and highly lucrative US pickup market, where the biggest players constantly try to one-up each other with flashy new features. Ford ...

General Motors got a jumpstart in the multifunction tailgate race with the launch of the GMC MultiPro tailgate in conjunction with the 2019 GMC Sierra 1500, but now, the competition is starting to ...

On Tuesday, the 2024 Ford F-150 lineup debuted with a new standard powertrain, an updated design, more standard technology, a dual-action tailgate with a door, and a revised Raptor lineup with more ...