PALM SPRINGS, Calif. – Al Roach said there is one way to take the “mystery out of marketing”: use the funnel process. The co-founder of Callahan/Roach & Garofalo told ACCA meeting attendees that with ...

In business, customer drop-off is unavoidable. Just because a lead shows interest in your product or service, a number of factors can prevent them from making that all-important sale. This is where ...

Whether you are trying to get users to try your product, sell to an enterprise customer, hire an engineer, or raise capital, you are dealing with a funnel. Funnels are essentially inverted pyramids ...

She gets a funnel, he gets a funnel, you get a funnel! It may be no surprise that everybody is talking funnels these days. Sorry to burst your bubble, but the idea of a systemized process to get your ...

We were unable to process your request. Please try again later. If you continue to have this issue please contact customerservice@slackinc.com. For those of you who don’t know, a marketing funnel is a ...

Are you still using sales funnels to map your marketing to customer journeys? There's a better way to do it: It's far more accurate and it aligns with lead nurturing and trust-building in content ...