Marketing is by all means an industry. It is one purpose built to sell you something, and there can be a degree of, let's call it, practiced misdirection aspart of that. That said, the people who make ...

In-games ads have a higher brand recall rate among Hispanic consumers than Instagram ads, per Latino Portal research.

At IAB's gaming ads-focused Playfronts, Discord's Senior Vice President of Product Peter Sellis shared new insights about the company's first year of the rewards-earning Quest ads format. According to ...

A watershed moment could be close for advertisers who have long wanted to do more in the gaming channel, as more marketing opportunities arise in premium games. For one thing, the growth of ...

Gamepad and Smartphone neon sign vector. Games for Smartphone Logotype, Emblem in Modern Trend Design, Vector Template, Light Banner, Night Vivid Video Game Promotion, Design Element. Vector Billboard ...

Tencent reported stronger-than-expected results for 2025, with revenue surpassing analyst estimates as artificial intelligence plays a larger role across its business lines. The Chinese technology ...

TL;DR: "These partnerships are important to us because if we're going to attain this mission of bringing the joy of community and gaming to everyone on the planet, we're going to need your help to do ...