(Courtesy of General Mills) In 1927, Knox Reeves, a Minnesota advertising executive, needed to a slogan to go on a billboard for Wheaties, then a fledgling cereal brand that sponsored the radio ...
The lineup of limited-edition cereal boxes brings classic icons and fantastic Super Heroes together with seven collectible, retro-futuristic designs MINNEAPOLIS--(BUSINESS WIRE)-- General Mills (GIS) ...
The company is partnering with Marvel Studios’ “The Fantastic Four: First Steps” on a limited run of cereal boxes that feature titular characters Mister Fantastic, Invisible Woman, Human Torch and The ...
General Mills got in on the action for Fantastic Four: First Steps, as they'll have four different collector's boxes on four of their biggest cereals. The team will appear one by one on specially ...