While every generation approaches relationships differently, many Gen-X couples built lasting marriages around a handful of ...

There's a generation quietly moving through their late forties and mid-fifties right now, holding up entire families, managing graying parents, navigating brutal workplaces, and doing it all without ...

Canadian political debates almost always swing between two crowds: the Boomers who hold the wealth, and the Millennials and ...

Despite being the "most stressed" generation today, according to a study from the American Institute of Stress, Gen X is largely independent and self-reliant because of their carefree childhoods.

Add Yahoo as a preferred source to see more of our stories on Google. You know "main character syndrome?" The phenomenon/meme that posits that certain people go about life like they're the stars of ...

Gen Xers have often been the discounted or forgotten generation, but a new joint report might change some marketers' minds about whom they target. Now in their peak expenditure years, Gen Xers have ...

The approximately 65 million Americans born between 1965 and 1980 are sometimes described as the ‘forgotten generation’ but those who continue to ignore this powerful cohort do so at their peril. Gen ...

Megan Gerhardt, professor of Management and Leadership, weighs in on Gen X being the forgotten generation sandwiched between Boomers and Millennials.

Gen X grew up on cassette tapes and microwavable dinners, but today many are staring at retirement charts and realizing how thin their savings look. Years of wage stagnation, shifting financial ...

“Gen X is at the center of a major economic shift — driving spending across categories while managing the demands of multiple generations,” said Marta Cyhan-Bowles, Chief Communications Officer and ...