W Hotels turned to a new kind of cultural language to publicize its Wake Up Call music festival last month: the GIF. The Marriott-owned brand teamed up with Giphy for both the pre-campaign awareness ...

For the first time ever you'll be able to see how many times a GIF has been viewed, so long as it's hosted by Giphy. That sounds pretty useful for internet professionals and social media celebs. As ...

In addition to searching for goofy GIFs on Giphy, the company is encouraging you to create your own. With the release of a brand new GIF Maker tool, Giphy is guaranteeing a steady stream of ...

Email seems antique for modern communication, but Giphy freshens it up a bit with a new Chrome extension that makes it easy add animated GIFs to Gmail messages. Just download the free Giphy for Gmail ...

GIFs are a major form of communication online, used for reactions, punchlines to jokes, simple greetings, and just about anything else. If you've spent any time messing around with GIFs, you've ...

Instagram and Giphy are teaming up yet again after their original partnership was marred by a racist GIF that slipped through the cracks. After bringing GIFs to Stories earlier this year, Instagram is ...

Did you know we have an online conference about digital marketing coming up? Re:Brand will share strategies on how brands can still succeed in these unprecedented times. “Carrie, I’m wondering if you ...

When Facebook confirmed that it had acquired Giphy last week for a cool $400 million, the reasons weren’t immediately apparent. Giphy has only the seeds of an advertising business, and GIFs aren’t a ...