If you’re considering making the transition into copywriting, you’re in the right place. I’ve been a freelance copywriter ...

Copywriting is a form of writing that aims to persuade or convince a reader that a particular product or service is worth their money. In other words, it’s a call to action. With the shift of business ...

Whether you are a business owner, a social media influencer, a budding entrepreneur or someone simply trying to get their first copywriting job, knowing how to write clear and compelling copy is ...

Though visual content has been taking over as a hot commodity over the years, copywriting and legible content are still incredibly necessary. It communicates a message — whether waxing poetic or ...

The information age is not only characterized by the technology that brought it about, but demand from consumers for a constant stream of content. While being a writer in the new millennium has come ...

AI didn’t kill copywriting. It killed low-grade informational SEO. Persuasion, positioning, and clarity now matter more than ...

Many people become copywriters with the goal of earning $100,000 per year, but very few actually ever achieve that goal. Many resources offer advice on breaking into the field, but this article aims ...

While a high level of creativity may be essential to doing your job, some common approaches to writing won’t actually get your message across in a clear and effective way. Making any one of these ...