The Justice Department is pushing a federal judge to force Google to sell its AdX advertising exchange and overhaul its ad ...

A top Google engineer told a federal court the tech giant is prepared to lift the veil on how its advertising system picks ...

Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...

In the beginning, there was only Search. Then Google said, “Let there be Shopping.” And so began the golden age of search advertising. Fast forward, and machines now perform the more granular and ...

Google Ads rolled out a new AI Max experiment type for Search campaigns, aimed at streamlining how advertisers test AI-powered features – without duplicating campaigns. Why we care. Traditional ...

Google is willing to cough up more advertising data to publishers to fix its illegal monopoly over digital advertising ...