So you've invested in a new bottle of fragrance that, let's be honest, wasn't cheap and you'd like to preserve it as long as possible. Unfortunately, perfumes don't come with instructions or care ...

What damages a perfume? You may think that perfumes can last forever, but their chemistry is more delicate than it looks. One of the biggest culprits behind a fading or “off” scent is light exposure.

TikTok's new viral beauty tip actually makes perfect scents. Influencer Emelia O'Toole, who goes by the name @professorperfume and shares her beauty expertise on the video app, provided a mind-blowing ...

Perfumes may be bottled scents, but it also consists of fragile chemistry. The careful concoctions of oils and aromatic compounds are highly sensitive, and without the right care, they can deteriorate ...

Makeup had its day in the sunshine, then it was skin care’s turn, and now fragrance is having a major moment with the current value of the perfume market standing at over $50 billion (and a projected ...

YOU might need to move your perfume bottles now the cold season is upon us, says one perfume expert. That’s because in winter, there’s a house habit we all do which has the potential to ruin ...

One attribute of great perfumes is their ability to last longer. The longer a perfume lasts, the more expensive it is. So, what happens when you buy a really expensive perfume? How do you ensure it ...