The Advertising Regulatory Board’s (ARB) appeals committee ordered Pioneer Foods, the maker of the popular Liqui Fruit juice brand, to remove or amend its long-standing slogan, “Nothing But Fruit,” ...
The new face of Liqui-Fruit, 21-year old Capetonian, Nicole Meyer, launched earlier this week in the brand's latest TVC on e.tv and DStv. click to enlarge The 'Face of Liqui-Fruit' concept was born 25 ...
If you have been hanging around social media lately, you have probably come across the drama surrounding Liqui Fruit. Earlier this week, the fruit juice brand trended on X after consumers called out ...
Playing into consumer interest generated around their 'Fantasy' television commercial, Bester Burke and Liqui-Fruit have developed a new summer flavour concept called Desert Fantasy. The new flavour ...
Finally, one of the big corporates has stood up and staked its claim to the iceberg that was spotted off Clifton Beach on Monday morning. Speculation has been rife about who was responsible, and now ...
BlackBerry has lodged a successful Advertising Standards Authority of SA (ASA) complaint against Liqui-Fruit’s limited edition Blackberry juice marketing campaign, which BlackBerry argued used its ...