Dbrand's new 1984 line is utterly gorgeous.

Apple is well-known for its love of the so-called golden ratio, an “extreme and mean” mathematical ratio that designers as far back as the third-century B.C. identified as most likely to lead to ...

Apple is one of the most popular brands in the world, and you don’t have to be a “techie” to instantly recognize the chrome “bitten apple” logo that has become synonymous with simplicity and quality.

Apple finally made its October keynote official this morning with one of the most unique event invites we’ve ever seen. Instead of just using one standard design, Apple sent nearly every journalist an ...

Ever wondered why the Apple logo has a bite taken out of it? From Garden of Eden theories to clever tech puns, here’s the story behind the iconic symbol.

Apple has just started a new @helloapple account on Instagram, joining its existing @apple account. Here are the details.

Apple has continued its efforts to rebrand some of its Services, quietly adding a colorful and stylized Apple logo to Apple One. Since the introduction of its 26-generation operating systems like iOS ...

Apple today updated Apple.com with a teaser for tomorrow's event, adding an interactive erasing feature that seems to hint at a refreshed version of the Apple Pencil. Hovering over the Apple logo and ...

A new image has surfaced, showing an iMac screen with an Apple logo on its "chin," suggesting that Apple scrapped the design at some point in the process. 2021 ushered in a big redesign for Apple's ...