In an attempt to reinforce its identity as the youngest military branch, the U.S. Space Force scrapped its original, lengthy mission statement in exchange for a snappy, nine-word phrase that’s still ...

Two universities in the UNC System received approval last week to change their mission statements to remove references to diversity. The move comes after the system Board of Governors in May repealed ...

Marking the start of the fall 2025 semester at Luther College, President Brad Chamberlain introduced a new college mission statement, along with supporting identity, vision and values statements, to ...

Your company mission is the North Star of your business, guiding each and every decision you make. Writing one, therefore, isn’t just about creating a clever slogan or summarizing your goals; it’s ...

WEST POINT, N.Y. (AP) — “Duty, Honor, Country” has been the motto of the U.S. Military Academy at West Point since 1898. That motto isn’t changing, but a decision to take those words out of the school ...

The U.S. Military Academy at West Point has made the decision to remove the "Duty, Honor, Country" motto from its mission statement. Officials stressed that the phrase would remain West Point's motto, ...

What are the elements of a well-formed mission statement for restaurant brands? While we recently saw Starbucks update its mission statement as part of a multi-faceted organizational transformation, ...

The Department of Veterans Affairs (VA) updated its mission statement by removing a quote said by former President Abraham Lincoln. On Friday, the group released a statement explaining the change. “To ...

So how many of you out there have created a mission statement for your department? Looking around the room it appears as though almost all of you have. Good job! Now what does it say? Here's one of my ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

A personal mission statement is a written declaration of our unique direction or purpose. This statement makes it clear not just what you intend to do in this world, but how you intend to do it. It's ...