Pit Viper sunglasses aren’t a joke, Spencer Harkins assures me—but it’s a little hard to believe him. After all, the VP of brand for this Salt Lake City-based eyewear company has just demonstrated how ...

Pit Viper, a Salt Lake City company that sells stylish sunglasses designed to “take a beating” that are worn by professional skiers and cyclists, is a whole vibe. To get a feel for it, take a scroll ...

While the cool factor of sunglasses extends back literally centuries, it was just a few decades ago that truly bold colors and styles emerged, perhaps best represented by his Highness, Sir Randy ...

With a pair of Army SPECS and a little ingenuity, Pit Viper’s cofounders built a brand that nobody could have predicted New perk: Easily find new routes and hidden gems, upcoming running events, and ...