“Social priming” has been the punching-bag of psychology for the past few years. The term “social priming” refers to the idea that subtle cues can exert large, unconscious influences on human ...

January 23, 2023 - Jury selection or voir dire is the critical first step in preventing shock verdicts and the inevitable terrible headlines. Voir dire, a French term meaning "to speak the truth," is ...

One of the more common words you'll come across in the psychological literature is priming, which is defined as an instance where exposure to one stimulus influences the reaction to a subsequent one.

Social priming is the field of research about how thinking about or interacting with something (like warm coffee, or old age) can affect later, vaguely related behaviour. (Rolf Zwaan has a useful ...

When subjects are shown words or objects during a training phase, and are then asked to perform a task that involves, for example, generating words from word stems or making a judgement about objects, ...

As humans, it is in our nature to want to do better, find that edge and succeed. This couldn’t be truer than in sport, where winning and losing are often separated by tenths of a second, a successful ...

Imagine you are part of a team that has been assigned a particularly difficult maintenance job. It will take three craftsmen at least eight hours to complete this task. Your supervisor (Jeff) is ...