Science Daily

Workaround for randomized experiments

A new statistical tool can help researchers get meaningful results when a randomized experiment, considered the gold standard, is not possible. A new statistical tool can help researchers get ...
Nature

Machine learning assisted adjustment boosts efficiency of exact inference in randomized controlled trials

The randomized controlled trial (RCT) is the gold standard in determining treatment efficacy. RCTs are characterized by their extensive participant involvement, which typically encompass a substantial ...
adexchanger

The High Cost Of Bad Measurement: Why Randomized Geo Experiments Are The Gold Standard

The number-one job of a marketer is to invest budget wisely to drive sales. That inherently requires accurately measuring the performance of that spending. Yet most advertisers still rely on flawed ...
Nature

Large-scale randomized experiments reveals that machine learning-based instruction helps people memorize more effectively

The greater degree of personalization offered today by learning apps promises to facilitate the design and implementation of automated, data-driven teaching policies that adapt to each learner’s ...