Text messages from your friends are personal, so why shouldn’t SMS campaigns be the same? On Tuesday, AI marketing and messaging platform Attentive announced products that allow brands to personalize ...

Text Messaging Attitudes and Usage Study Shows Consumer Preferences Favor SMS Latest study conducted by Benenson Stragegy Group on behalf of TextUs reveals key trends in consumer behavior as it ...

When used together strategically, email and text message marketing create multiple touchpoints that guide your audience through their journey and respect their communication preferences. This ...

NEW YORK CITY, March 08, 2025 (GLOBE NEWSWIRE) -- Consumer365 has recognized Klaviyo as the top SMS marketing platform for 2025. This accolade highlights the growing importance of SMS marketing in the ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. SMS marketing is becoming increasingly central to business marketing strategies, both in the ...

The U.S. short message service (SMS) marketing industry is on the rise, expected to reach an impressive $37.45 billion by 2031. If you're not yet using SMS marketing, this might be your cue to start.

Opinions expressed by Entrepreneur contributors are their own. Connecting with consumers when they’re on the go is more important than ever, and text message marketing (also referred to as SMS, or ...

“Yahoo! India does not believe in unsolicited, spamming on behalf of advertisers. All communication is pull-based-initiated by the subscriber. Y! India Mobile currently has tie-ups with all leading ...

The 2011 Experian Mobile Consumer Report reveals that 91 percent of American adults own a cell phone. Those cell-phone owners open an astonishing 97 percent of the marketing-related text messages they ...

Text message marketing has been popular channel for many companies over the last few years. If you haven’t tried this yet, it may be because you have the wrong idea about text message marketing. Used ...