It seems that new kinds of chewing gum proliferate daily, with bodega cash registers now besieged by both the classic brands and tortured-sounding variations thereon (Trident, Trident White, Trident ...

Cadbury Adams USA LLC debuted an advertising campaign for Trident sugarless gum that marked a bold new direction for Trident, taking viewers to an imaginary world where anything can happen. In the ads ...

Gum has a light crystal coating for extra pops of flavor as you chew. Described as an exciting journey of taste and texture, Trident Vibes gum brings a burst of something new with every chew, ...

Wrigley has launched Extra Fusion, a new gum combining mint with fruit flavours, in a bid to corner a new market - and give rival Trident something to chew over. The gum manufacturer launches the new ...

The campaign has been rolled out to promote Trident Gum’s latest product Trident Vibes featuring Sour Patch Kids gum, which is now available in stores nationwide. Trident Vibes featuring Sour Patch ...