ChatGPT launches an app store
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With over 6.8 billion smartphone users worldwide, mobile apps are crucial for brands to reach their audiences. However, creating a great app is only half the battle. A strong app store optimization strategy is essential to ensuring your app stands out in a ...
For a long time, app marketing has carried an unnecessary air of mystery. Publish, spend, optimise, repeat – and hope the numbers move. Growth has often felt like something that happens to you rather than something you can engineer with confidence.
Apple announces its App Store Awards each year during the final weeks of the year. Ostensibly, these reward developers for building apps and games that push creative boundaries on Apple devices including the iPhone, iPad, Mac, Watch, TV, and Vision Pro.