Bright reds are closely associated with summer, so if you're a year-round red nail enthusiast hoping to transition the color ...

Red nail theory has turned into a religion on social media as of late. Creators are buzzing about how rocking red manis almost magically turns heads and gets the guys' attention. It's almost like a ...

Amid economic uncertainty, beauty buffs are scaling back on self-care spending. The Wall Street Journal recently reported that young women are skipping their manicure appointments and DIYing their ...

If you’ve been scrolling on TikTok and caught yourself wondering “What is the red-nail theory?” let us explain. Among the many beauty trends that have gone viral on the platform, the red-nail theory ...