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Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
Despite enjoying high awareness in the UK, Motorola is on a mission to grow consideration among Gen Z through social media, ...
Gambling ads designed to promote safer gambling are failing to reduce gambling intentions and may be having an opposite ...
Former marketer Dom McBrien has been appointed chief digital and omnichannel officer in the same week the retailer adds 100 ...
With hiring intent stubbornly low and many people struggling, recruiters explain why brands must move faster and which ...
New research from General Assembly shows many marketers doubt AI’s ability to impact the bottom line, but a lack of training ...
The ASA ruled an ad for the shower gel brand was “likely to reinforce the negative and offensive racial stereotype that black ...
With profitability restored and post-pandemic consumer habits settling, Gousto is repositioning itself as a direct rival to ...
Data also shows shoppers favouring brands over own-label items, with branded sales “particularly dominant” in personal care, ...
More than half of young people have been exposed to junk food promotions on social media in the past month, with ...
New marketing boss Malinda Sandman believes AI is at its best when used to accelerate brainstorming, refine briefs and ...
Adobe’s Simon Morris believes the “monumental” demands for content imposed on marketers can be addressed by effectively ...