The new collection will allow children to listen to, play and interact with their favourite characters from the popular animated series. Tonies has announced the release of its first ever Bluey ...

The AI studio has been announced alongside a strategic partnership with ElevenLabs and a new model for licensing AI characters. Hasbro has launched Sixth Wall, a new AI studio dedicated to bringing ...

According to the H2 2025 Netflix Kids Content Performance Report, Pre-school has become the platform’s most hotly contested category. Paw Patrol has claimed the No.1 position in Netflix kids content ...

As the countdown to Wicked’s release in November gains pace, Universal has released further details of the extensive licensing and retail campaign. With just eight weeks to go, Universal Products and ...

Toy World sat down with Simta Sawhney, senior director Licensing UK & Ireland, South Africa, Israel, Australia and New Zealand, Paramount Consumer Products & Experiences, to talk about the latest ...

The officially licensed interactive Clue: Mystery at the Mansion experience is now available for private and corporate events. Broadway Murder Mysteries has announced the launch of Clue: Mystery at ...

The new collection brings fashion designer JimmyPaul’s love of Pokémon to life through designs inspired by the characters from the Kanto region. As the world celebrates 30 years of Pokémon, The ...

This new display model allows builders to customise their creation into either the Sega Genesis or Sega Mega Drive version. The Lego Group and Sega have revealed the new Sega Genesis Console. The ...

From iconic comic book titles to highly collectible licensed merchandise, Diamond Comics’ ranges are designed to help retailers tap into a passionate and consistently growing fan market. With strong ...

In collaboration with Hasbro, Immersive Everywhere will present Peppa: Surprise Party, an immersive experience for pre-school-aged children. The experience will open at Metrocentre Gateshead in spring ...

The collaboration aims to extend the reach of Dogs Trust’s beloved brand through high-quality, purpose-driven products that resonate with dog lovers and supporters across the UK. IPR Licensing has ...

Joe Marler and Mark Bonnar are taking part in a video content series, aiming to settle the score through a Lego Star Wars Smart Play battle. Joe Marler and Mark Bonnar are going head-to-head once ...