On Nov. 3, Illinois fans celebrated the grand re-opening of the Illinois NIL store, located at The Lab near Campus Ink. The ...

That report from On3, which states that Michigan is willing to more than double LSU's rumored $5 million NIL deal for ...

The same could be said for Vols fans who watched Tennessee beat ‘Bama, 24-17, a few weeks later in Knoxville. The Tennessee ...

Georgia head coach Kirby Smart was very candid about his thoughts on defensive back Jake Pope being caught on video ...

On Tuesday, it was announced that the University of Michigan was partnering with Passes, a direct-to-fan engagement and ...

Michigan athletics is once again positioning itself to be at the forefront of the NIL space, this time partnering with ...

Passes, a direct-to-fan engagement and monetization platform, has partnered with Michigan Wolverines athleticsto create NIL ...

Rooks, who also covers college football, the NBA and NFL for Turner Sports, was on duty for the 2024 Hall of Fame Series on ...

The Georgia Bulldogs are set for their final road game of the 2024 season as they gear up for their matchup with the Ole Miss ...

Any Vols football fan knows who Squirrel White is. But there's another squirrel - a much smaller one - donning a miniature helmet and meeting fans.