Direct mail marketing can connect agents with customers through tangible items like letters, flyers and branded gifts to boost engagement and ROI.

Focusing on planned giving is smart fundraising. Charities receive billions in bequests and other legacy gifts each year, and ...

The VW slogan has taken many forms over the years, and the earliest ones centered around the immortal Beetle people’s car - ...

London, England / / September 3, 2025 / Cres Digital Key Takeaways Content marketing continues to shift with podcasts and ...

Brian Kurtz has been a direct marketing professional for 36 years. By studying legendary direct marketing practitioners, he has learned that the keys to their selling success apply to all marketing ...

Every action a lead takes can trigger a personalized message from your business that helps persuade them to do more. These responsive tactics should not only be personalized to each prospect’s ...

The next phase of the AI revolution has begun. On, OpenAI unveiled Sora 2, the first social media platform whose purpose is ...

BytePlus, the enterprise arm of ByteDance, has partnered with Soonshot, a pioneer in short-form international K-dramas, to launch a mobile platform delivering bite-sized Korean storytelling enhanced ...

The Road Accident Fund ditched GCIS as its media buyer and creative agent after their memorandum of understanding was not renewed amid assertion it was not cost effective ...

The GIF, short for "graphics interchange format," has become a staple in modern communication. The short, looping video clips can be easily shared, which has made GIFs popular with social media users.

Understand the difference between a genuine promotion and title inflation, and learn how to protect your career from ...