Jägermeister Platz at Reading Festival 2024 John Hegarty on LinkedIn said that many people think that ‘brand’ is a logo. His definition ... brand equity both with Kantar, considered by ...

Kantar has released its ten key trends for marketers to pay attention to in 2025. AI guardrails, sustainability, inclusivity, ageing demographics, live streaming, and the rise of retail media ...

according to a report by Kantar and GroupM. The average number of fast-moving consumer goods (FMCG) products in the basket of rural households has risen from 5.88 in 2022 to 9.3 in 2024 ...

Rural India has observed an increase in the average FMCG basket size increasing by 60%, from 5.8 in 2022 to 9.3 in 2024, revealed Kantar – GroupM ... The former group faces more financial ...

Fueled by a period of large-scale economic development, the Kantar BrandZ Most Valuable Emirati & Saudi Brands have collectively grown their brand value by 93% over the last five years and are today ...

Universal Robina Corp. (URC) brands continue to lead in popularity, according to Kantar Group’s latest Brand Footprint report, which tracks consumer reach and purchasing trends. Six URC brands were ...

Crystal Group, Inc., a Hiawatha-based designer and manufacturer of rugged high-performance edge computing solutions, has ...

according to the latest Rural Barometer Report released by WPP’s media investment group, GroupM, in partnership with Kantar, a leading global marketing data and analytics firm. The report marks the ...

UBS analyst Sreedhar Mahamkali maintained a Buy rating on Tesco plc (TSCO – Research Report) today and set a price target of p410.00. The ...

While the US electorate may not have prioritised wokeness, safety and sustainability, Kantar is prioritising them as it does its best to make sense of the world with its predictions for the top 10 ...