Cooper Flagg entered the college circuit as the best player in the nation, after rejecting offers from programs like Kansas, Michigan, UCLA, UConn and more.

On October 27, 2024, Devin Booker and Nike unveiled their latest collaboration: the Book 1 “Kobe 1 Protro” PE sneakers. This ...

For many basketball players, securing a signature shoe deal isn’t just a milestone – it’s a dream and a lasting symbol of ...

Rob Kardashian 's daughter is paying homage to a late legend this Halloween. The former reality star gave fans a rare glimpse ...

Committing yourself to a single designer’s vision, GQ’s Noah Johnson argues, is a perfectly valid way to develop your personal style.

Whether you’re wearing them to improve your vertical or look dripped out on campus, sneaker culture has taken over — and the craze has never been higher.

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...

The growing popularity of tunnel looks worn by NBA and NFL players is undeniable ... yellow platform heels with her look–white frilly socks were a welcome addition. This look was an ideal ...

And if that still doesn't explain his worth, multiple outlets have already named him the projected No. 1 pick for the 2025 NBA Draft ... Rock 'Em Socks, and Celsius. This furthers his partnership ...

Nike will continue to design and manufacture NBA, WNBA and G League uniforms and on-court apparel through 2037.