The Atlanta Hawks today officially unveiled their Nike NBA Fly City Edition 2.0 uniform and corresponding court, which is set ...

The 2024-25 Nike City Edition uniforms blend each organization's history with ties to their respective city. NBA.com Staff ...

“We’re excited to complete Nike and NBA’s two-year City Edition story arc with a celebration ... on Nov. 18 collecting a variety of winter items, including coats, boots, socks, hats and other ...

Cooper Flagg entered the college circuit as the best player in the nation, after rejecting offers from programs like Kansas, Michigan, UCLA, UConn and more.

For many basketball players, securing a signature shoe deal isn’t just a milestone – it’s a dream and a lasting symbol of ...

Robinson has been involved in the Yardrunners program, which spotlights the impact of historically Black colleges and ...

sock-like design. Steamed and stretched, Flyknit becomes Atomknit, a lighter upper material found in Nike's premium race shoes like the Alphafly. Many other Nike running shoes use engineered mesh ...

Speaking at a Nike event, Clark recently said: "I feel like we are just scratching the surface on what the W[NBA] and women’s basketball can be.” ...

Nike ACG designs stuff for long grueling treks and other stuff outside, which means they're sturdy as hell. And these everyday cushioned socks are reinforced where you need them and comfy enough ...

It’s been another week with far more retail news than there is time in the day. Below, we break down some things you may have missed during the week, and what we’re still thinking about.

Nike has planned a two-day event called "The Get Up" to celebrate the release of Grizzlies star Ja Morant's new shoes, the Ja 2. It starts on Saturday with a pop-up truck that will hit Memphis ...

The NBA’s In-Season Tournament is back for its second season and so are the courts. The league will have court designs made specifically for the NBA Cup again this year, and presented them Thursday.