One of the toughest parts of sales is making a cold call. Calling a potential customer out of the blue is never easy, but there are some things you can do to make your cold call experience a bit less ...

This story is part of your SHN+ subscription As senior living demand surges, operators are putting more time and resources ...

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Unification means sharing priorities, building programs together and measuring success in a connected way. It means showing ...

Prepared Food Photos, an unmatched subscription service of exclusive images that hosts a collection of thousands of photos ...

Exclusivity extends to the very foundation of how Prepared Food Photos operates. The company takes great care to ensure that ...

Social media was supposed to usher in a golden age of branding. But things didn’t turn out that way. Marketers originally thought that Facebook, YouTube, and Twitter would let them bypass ...

Humor isn’t just fun — it’s a powerful sales tool. Learn how using humor in marketing builds trust, drives engagement, and ...