However, that doesn't mean you can't fake it with a little bit of makeup! There are so many incredible products that conceal ...

Ulta offers free standard shipping on all orders over $35. The free shipping minimum drops to $25 for Ulta Beauty Rewards ...

I've got some pretty bad acne scars, but you'd never know it. Here's how I cover up any pimples or scars, without causing any ...

Ulta's Black Friday Sale is officially live. You can already take up to 40% off bestsellers from Clinique, NuFace, Medicube and more.

Y’all, 2024 has been 2024-ing! What a long decade this year has been—but thankfully end of year means some of our favorite beauty brands at Ulta Beauty are digging DEEP into their glitz and glamour ...

Ulta Beauty's Spring Haul Sale is live through April 5 and features discounts on popular beauty brands. Shoppers can find deals on skincare, makeup, hair products and more from brands like Tree Hut, ...

Earlier this month, Milk Makeup expanded their line into Ulta Beauty stores across the country and online. Ranging in price from $20-$52, Milk Makeup’s full assortment of over 150 products is ...

A class action lawsuit filed in the US alleges that products that are part of Ulta's Conscious Beauty initiative contain ...

NEW YORK, NY, Oct. 30, 2025 (GLOBE NEWSWIRE) -- amika, the Brooklyn-based, B Corp-certified haircare brand that’s known for its inclusive, ...