News

Ajay Kakar, head – corporate branding at Adani Group, said "At Adani, we are not just generating electricity—we are creating pathways for progress. This film reflects the real impact of solar energy ...
Analysts at investment bank Citigroup called it a “pretty grim statement” from WPP and said that the guidance was a “bit of a ...
WPP is facing its third year of worsening performance after growth of 0.9% in 2023 and a decline of 1% in 2024. That ...
Our weekly roundup of the latest appointments and account wins news from Bravo & co, Persistent Systems, Veritas PR, Madison ...
Michael Frohlich ( above, right ), formerly Weber Shandwick’s EMEA CEO, will take over WPP’s comms and corporate affairs from ...
Articles written by Danny Advani ...
The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of a much bigger reckoning for marketing in the AI age?
As AI tools become increasingly essential in creative workflows, an independent initiative backed by Springboards has launched the first benchmark to measure the true creative instincts of large ...
Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes Homecoming 2025 celebration.
India’s ad game is shifting—celebs grab attention, but it’s creators who spark conversations, conversions and cultural ...
The anti-algorithm movement: Authenticity as our new imperative True personalisation isn't just reflecting a user's preferences; it is understanding the human desire for growth, challenge, and ...
Aalap Desai is a notable exception in the advertising world, where ideas often eclipse the people who create them. He is recognised not only for his creative genius but also for his profound belief in ...