On Nov. 3, Illinois fans celebrated the grand re-opening of the Illinois NIL store, located at The Lab near Campus Ink. The ...

Rooks, who also covers college football, the NBA and NFL for Turner Sports, was on duty for the 2024 Hall of Fame Series on ...

Any Vols football fan knows who Squirrel White is. But there's another squirrel - a much smaller one - donning a miniature helmet and meeting fans.

Bears superfan Mackenzie Currans arrived at Halas Hall last Thursday prepared to enjoy a fan experience after a winning a ...

— Each school with the money to do it will be allowed to share as much as $22 million in annual revenue with athletes — money they get from tickets sales, TV contracts and other sources. They can ...

The CW Network will introduce shoppable ads during a college football broadcast in November as part of a broader partnership with Shopsense AI, the companies said this week.

The CFP released an 87-page manual to schools in August, but the work is still ongoing to prepare for a quick-turnaround Playoff game.

On Saturday, the No. 3 Penn State Nittany Lions will welcome the No. 4 Ohio State Buckeyes for a highly-anticipated Big Ten ...

Over 50 joyful Dodgers fans stood in line at DICK’s Sporting Goods, which had a fresh supply of World Series championship gear, encapsulating the Dodgers’ memorable 2024 season. DICK’s ...