Patagonia, the renowned outdoor apparel brand synonymous with environmental activism, faces dual controversies in early 2026. Massive wildfires ravage Argentina’s Patagonia region amid government ...

Your personal brand is buried under years of playing it safe. Here's the five-step excavation process to unbland yourself and ...

It seems Sydney Sweeney is set to expand her newly launched SYRN lingerie line into a beauty space. The actress debuted her ...

Cultural forces can make everyday language unusable. Here’s what brands need to do to keep up.

The counterculture icon discusses a few of the books that informed his new project, “Maintenance: Of Everything.” ...

Like much in life, both the big picture and details matter in fashion contracts. But many fashion companies and designers pay too little attention ...

Google LLC‘s expansion of its “Gemini” AI brand into hardware products infringes a decades-old trademark registration, a speakers and headphones company said in a new complaint.

Show your personality: Share behind-the-scenes fails, personal interests or vulnerabilities. Authenticity wins attention.

Just days before he puts his career on the line against GUNTHER, AJ Styles files to trademark both his name and logo, drawing ...

The Delhi High Court recently considered a key issue in ITC & Anr v Bukhara Inn – whether Section 35 of the Trademarks Act 1999 could protect a defendant’s use of a mark as a claim to a personal name ...

Gourmet Magazine, the storied Condé Nast food publication that unexpectedly shuttered in 2009, is being cooked up again – but not under Condé Nast. A handful of young journalists who discovered that ...

Marketing and advertising professionals are some of my favorite people to work with. They are often creative, innovative, witty, fun, right-brained thinkers. But, as with any professional, not every ...