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The deal builds on a growing area for Publicis, which also acquired Influential last year.

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Artificial intelligence, human creativity, new governments, defending inclusivity and not listening to your mum. This year’s ...

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Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul ...

Campaign has unveiled this year’s edition of the A List, in partnership with TheZoo.London Executive Search. The A List, ...

While OOH continues to grow, its future success hinges on innovation. The industry must evolve to secure a more significant ...

Cameron McClennon, media planner at the7stars, notes that media publishers remain “highly valuable” in beauty campaigns, particularly for challenger brands like Curel, as these types of partnerships ...

VoxComm warns that agencies paying intermediaries for pitch opportunities could undermine fair competition and limit advertisers' choices.

3 Great Ads is a long-running Thinkbox and Campaign series. The idea is not only to explore some of our greatest ads in the company of people who know a thing or two about making them, but also – ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...