Mark Read has maintained “it’s tough out there for big, creative agencies” across the sector after the decline at WPP’s own ...
Patagonia CEO Ryan Gellert has a message for President Donald Trump: Do not sell U.S. public lands. In an op-ed published by ...
In its latest campaign with VML, Bic used AI to reproduce William Shakespeare’s ‘Romeo and Juliet’ with the Cristal pen that ...
In the creative sector, discussions about work-life balance often focus on women, while the challenges of working fathers ...
Fellow Duolingo characters Falstaff, a bear, was killed via illegal hunting; Zari, a teenage girl, died from lack of a bidet ...
The brand could further tap into that narrative by establishing itself as a partner for consumers in overcoming the ...
Facebook and YouTube are the most popular social media platforms for product discovery and research, according to Bazaarvoice ...
One media buyer said: “When you compare, say, Netflix and their ad tier, it feels like [Netflix] are really ramping it up in ...
Google announced plans to partner with additional agencies in the coming months and bring AI Lighthouse to Cannes, with Wong ...
According to Shilpen Savani, a partner at law firm Gunnercooke, regulatory frameworks like the Working Time Regulations ...
Superfans make up 15% of the US population and contribute disproportionately to music revenue. Not all fans are created equal ...
As brands increasingly adopt tactics to collect first-party data, questions arise about the value of compensating consumers ...
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