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The Genius Marketing Trick Behind Coca-Cola’s ‘Share a Coke’”

The Genius Marketing Trick Behind Coca-Cola’s ‘Share a Coke’”

Did you know Coca-Cola managed to sell millions of bottles by using your own name? The “Share a Coke” campaign, launched in 2011, turned a simple bottle into a personalized experience. By putting individual names on bottles, Coca-Cola created a marketing phenomenon that made people buy, share, and even collect multiple bottles without ...

1.3K views4 weeks ago

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